Why Networking Is Different From Selling - Part II
If you missed Part I -- scroll down and read first to follow flow of topic;
All Network Marketing companies must create retail sales volume to be in compliance with FTC Regulations.
With that said, in this series we are focusing on "Networking" versus "Selling."
Non-Sales People Advantage
People come into Network Marketing as non-sales people. These type people have an automatic advantage over sales people, day one.
However, what happens is that many sponsors -- immediately start trying to take the advantage from them, by training them to become good sales people.
:-/
I personally would rather sponsor a non-sales person over a salesperson in Network Marketing, any day. Sales people (this would included me, it is my personality type) have a more difficult time of not "closing" sales when dealing with people in business.
When networking, remember you are not selling.
Your goal when networking, should be to meet people, help them out in some way, make friends, and contribute something to their lives, with no obligation to join your business.
Let the attraction process happen naturally through building a relationship based on trust and respect.
Relate sponsoring in Network Marketing to dating;When you go out with a person whom you have just met, do you ask to got to bed with them within a few minutes of meeting them?
Of course not, as a matter of fact the more time you spend getting to know one another and determine compatibility -- the more likely you are to get married and have a successful relatiosnhip, some day. Hopefully, marriage is when the sleeping would begin. ;-)
The best people in your business will join you, because they liked "you," not because they were SOLD or CONVINCED.
There is no advantage to closing sales in Network Marketing, ever.You would be better off, throwing their starter package in right into the fireplace, than to make a quick sale in NM. At least it will warm up the living room for a few minutes.
They joined because they trust you.
Therefore, when you sponsor someone you are taking on a responsibility. Take it serious.
All Network Marketing companies must create retail sales volume to be in compliance with FTC Regulations.
With that said, in this series we are focusing on "Networking" versus "Selling."
Non-Sales People Advantage
People come into Network Marketing as non-sales people. These type people have an automatic advantage over sales people, day one.
However, what happens is that many sponsors -- immediately start trying to take the advantage from them, by training them to become good sales people.
:-/
I personally would rather sponsor a non-sales person over a salesperson in Network Marketing, any day. Sales people (this would included me, it is my personality type) have a more difficult time of not "closing" sales when dealing with people in business.
When networking, remember you are not selling.
Your goal when networking, should be to meet people, help them out in some way, make friends, and contribute something to their lives, with no obligation to join your business.
Let the attraction process happen naturally through building a relationship based on trust and respect.
Relate sponsoring in Network Marketing to dating;When you go out with a person whom you have just met, do you ask to got to bed with them within a few minutes of meeting them?
Of course not, as a matter of fact the more time you spend getting to know one another and determine compatibility -- the more likely you are to get married and have a successful relatiosnhip, some day. Hopefully, marriage is when the sleeping would begin. ;-)
The best people in your business will join you, because they liked "you," not because they were SOLD or CONVINCED.
There is no advantage to closing sales in Network Marketing, ever.You would be better off, throwing their starter package in right into the fireplace, than to make a quick sale in NM. At least it will warm up the living room for a few minutes.
They joined because they trust you.
Therefore, when you sponsor someone you are taking on a responsibility. Take it serious.
posted by Jerry Giebeig at 5:52 AM
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